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July 12, 2011

Purfresh Transport allows pineapple shippers to reach new markets

Purfresh, a leading provider of clean technologies that purify, protect, and preserve the global food supply chain, today announced that pineapple shippers around the globe are leveraging Purfresh® Transport to reach new markets, which were previously unattainable via ocean transit, while meeting the high-quality standards of importers.

Purfresh Transport, an intelligent cargo protection solution, is being employed worldwide to ship pineapples from Central and South America to Eastern Europe, Turkey, Georgia, Russia, Greece, Middle East, and North Africa ranging from 21- to 36-day voyages.

Highly susceptible to mold and decay-causing pathogens, as well color change resulting from build-up of ambient ethylene, pineapples are at risk of quality degradation during long distance ocean transport. Unlike traditional controlled atmosphere (CA) technologies, which do little to extend shelf life and can increase pineapple flesh translucency, or fungicidal treatments alone, which provide limited market opportunities, Purfresh’s ozone-based intelligent cargo protection technology is ideal for maintaining fruit quality by reducing decay, killing bacteria, and removing ethylene during transit.

Engineered with patent-pending intelligent cargo protection technology, Purfresh Transport reduces the risk of cargo loss, improves food safety, and helps ensure higher-quality arrivals when shipping fresh produce by ocean carrier. Unlike other approaches, such as temperature recorders, traditional CA systems, and fungicides, Purfresh Transport provides full trip transparency along with active atmosphere enhancement to prevent decay, control ripening, and reduce food-borne pathogens.

“The shortcomings of traditional alternatives, combined with logistics complexities, have accelerated the path to Purfresh Transport becoming a global leader in perishable cargo protection,” said Mr. David Bouchard, general manager, post-harvest and transport solutions for Purfresh. “With Purfresh Transport, everyone—from the exporter to the consumer—benefits from safer, higher-quality produce, reduced losses, and a more sustainable global food supply chain.”

Purfresh Transport is offered as a per-trip service from most shipping lines.

www.purfresh.com.

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